Fresh New Website Design for Charity

Leukaemia CARE is a national charity which is dedicated to supporting everyone affected by a blood cancer, including patients, carers and families.

Having worked with Leukaemia CARE on a range of digital projects, we were delighted to be chosen as their preferred partner to design and develop a brand new website.

Web Design Brief

The main aim of the new website was to provide better access to information and resources for blood cancer patients and their carers.

Specifically this included bringing the charity up to date with technology and providing more capabilities in terms of design and content. We were also asked to create a new design that was more in line with the charities aims, objectives and tone of voice.

With ambitious digital objectives to increase online donations and event signs up, we also had to complete a total review of the navigation and user journey to encourage supporters to take action.

Website Requirements

  • A new design to bring the website into line with other branded materials being produced.

  • Improved layout and navigation to increase online donations and event sign ups.

  • Integration with key back office systems.

  • Focussed landing pages with clear navigation from the homepage to help the different target audiences (carers, patients, fundraisers and healthcare professionals) access relevant information.

  • A bespoke Content Management System (CMS) to provide complete control and flexibility over the website content.

Our Web Solution

As we had already been working with the charity on a range of projects, we saw this as an opportunity to showcase our ability to combine top end design with bespoke website development.

Working with our brand specialist, our web designers created a fresh and engaging design that would help the charity to establish an online presence and stand out in a very competitive marketplace. As part of the design process, great consideration was given to the layout and navigation to provide increased exposure for online donations and event sign ups.

With the design approved, our developers set to work building the website on our very own Content Management System (CMS) to give the team as much flexibility as possible to manage and maintain the site going forward.

To ensure a seamless experience, the site was integrated with Blackbaud, the database and Customer Relationship Management (CRM) software that supports Leukaemia CARE’s fundraising, data services, ticketing and payment services. As a result of this integration the team can easily promote events, manage bookings and accept donations from their website.

We’re now in a fantastic position to develop and promote our range of online services thanks to Ventutec who went above and beyond to deliver. They understood our brief and have done a fantastic job of developing our brand for online communications.

Kayla Maryon

Communications Manager

Get in touch with us today


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